610.688.8390
Smith Marcom
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610.688.8390

Jewish Family and
Children’s Service

A tradition of giving. A lifetime of change. 

With a rich tradition of almost 160 years, JFCS offers a diverse array of services to help children, adults, seniors, and families cope with challenges that arise throughout the lifecycle. 

Creating an identity system for an agency that provides so many services can prove difficult. Smith was challenged with creating and maintaining an identity system that  would work both for general agency awareness and for all specific program promotion—and carry through various media including program flyers, advertisements, train and subway signage, annual reports, email campaigns and program brochures.
Irish Jewish Museum
Pennock Floral
JFCS
Empower
Sarnoff
JKG
Alpha Associates
Julian Krinsky Camps & Programs
email
Wisler Pearlstine
Anapol Schwartz
JFCS Fundraising Direct Mail
YMCA Upper Main Line
Open Arms Adoption
ReelAbilities Film Festival
ReelAbilities Film Festival
  CORPORATE IDENTITY

A visual extension of your brand. 

Corporate identity should go beyond just the logo and stationery. It should express an organization’s style, philosophy, and culture—how they want to be perceived among prospective clients and peers. Proper identity can differentiate an organization from it’s competitors, and build loyalty among clients.
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  HOT OFF THE PRESS

Open Arms Adoption Network Adoptive Parent Brochure

Open Arms Adoption Network—a program of JFCS of Greater Philadelphia—has been offering adoption services and pregnancy options counseling since 1855. They are well known in the community to be an agency with great integrity, fully committed to providing family focused and child-centered services. Smith helped Open Arms develop
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Open Arms Adoption
Corporate Identity
Partial List of Clients
• Julian Krinsky Camps & Programs 
• The Julian Krinsky Group
• Jewish Family and Children’s Services 
• Alconox, Inc. 
• Pennock Floral 
• FigTree Environmental 
• Open Arms Adoption
Core Services
• Advertising 
• Annual Reports 
• Brochures, Sales Materials, Newsletters
• Corporate Identity 
• Graphic Design
• Packaging 
• Tradeshow and Display Graphics 
• Website Design 
• E-Mail Campaigns



• Stacy Clark Marketing 
• PharmaSeq 
• GrayHair Software 
• HRMM&L 
• Wisler Pearlstine, LLP
• Anapol Schwartz
• Begley, Carlin & Mandio